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Tourism & Hospitality Management QUESTION #1593
Question 1
In the context of sustainable tourism, the 'triple bottom line' refers to which three areas of accountability for tourism businesses?
  • Profit, Marketing, and Operations
  • Economic viability, Social equity, and Environmental responsibility✔️
  • Government policy, Industry standards, and NGO oversight
  • Quality, Safety, and Sustainability
Correct Answer Explanation
The triple bottom line (TBL) framework — covered in the Sustainable Tourism course — holds tourism businesses accountable across three dimensions: Economic viability (financial sustainability), Social equity (community benefit), and Environmental responsibility (ecological protection) — not just financial profit.